Here are the 7 best WordPress SEO plugins and tools to help your site with search engine rankings. Now SEO or search engine optimization it’s a term used simply to describe how to make your website stand out in these search engines and to make it appealing to visitors. So that they can click on your website and knowing just how to improve your SEO can be quite overwhelming to get started.


So just know that you don’t need a dozen of top SEO plugins or tools for higher search rankings and a lot of it boils down to your content on your website and how helpful it is for your visitors.


1. All in One SEO



Number one is all-in-one SEO for WordPress. It is the original WordPress SEO plugin. It is one of the most powerful SEO tool kits that you can have for your on-site SEO optimization.


It is used by over 2 million websites right now and they’re using it to help improve search rankings without learning any complicated SEO jargon or any of the background.


One of the things that I love about AIO is the easy to use setup wizard that automatically helps you choose the best SEO settings based on the type of website that you have. It also comes with a true SEO score so as you’re writing your blog post AIO will analyze the content that you’re writing and make sure that your content is the most optimized for SEO ranking. So you can rank higher and beat your competitors.


The other part that I love about All in one SEO is that it comes with smart XML sitemaps. So aside from the WordPress sitemaps it actually disables that and replaces the much better sitemap that you have full control over. You can change the priority if you have a lot of videos on your website.


The All-in-one SEO will help you create a video site map which will help your website rank higher. Since Google is showing the video carousels if you have a news website then All-in-one SEO will help you get in the google news with their new sitemap.


The other thing that I really like about All in one is their open graph metadata. That makes sure that when you share your content on Facebook or Twitter or any of the other platforms. The right image and the right title and the right description is always going to be showing there.


All-in-one SEO comes with other smart SEO features like woocommerce, SEO local, SEO RSS, speed control, robot CXC editor, and basically everything you would need to really get an advantage over your competitors when you’re thinking about improving your SEO ranks. So it is the number one SEO plugin on my list.


2. Semrush



Semrush and simrace is the best overall SEO tool on the market. It’s used by many professional SEO experts, marketers, bloggers, and business people to improve their site’s rankings using with keywords. You can use it to find organic keywords and search terms that you can easily rank for. You can also use it as a competitive research tool you can see what your competitors are ranking for and just how easy it will be for you to rank for those keywords as well.


Semrush also has an SEO writing assistant tool and it will help you improve your website content. So you can beat out your competitors with the top results it shows you how to beat them out. It integrates with WordPress very easily and this will help your writing flow even more.


3. Google Search Console



Google Search Console is a free tool that Google offers to help website owners monitor and maintain their website present in Google search results. Really could be the number one tool because I recommend every website to have this tool. Every website owner should connect their website to it. If you’re using All-in-one SEO you can very easily connect and verify your website with a google search console.


What this does, it shows you which keywords your website is ranking for in Google the anchor text, the average position, the impressions you’re getting and a lot of other helpful data that you can then use to improve your website SEO rankings by tweaking your SEO settings.


The other thing it does alert you about errors that google may find on your website if. For example, if Google is unable to crawl a page or index a page then google will be able to send you an alert with and notify you. So you can fix that issue before your website loses some of the rankings. You know you can also use it to submit your website sitemap that you that All in One SEO will generate for you.


So that way Google can easily find whatever whenever you publish a new post. Google will know that you published it and they will be able to index it for you. So Google search console is a must-have for every website owner.


4. Yoast



Number four is the Yoast SEO plugin and it’s a popular WordPress SEO plugin that allows you to optimize your WordPress site for search engines. It lets you easily add SEO titles and meta descriptions to all your posts and pages on your site.


You can also add the open graph meta data for social media images to your site. They’ll also do an XML sitemap generator for your website content which will make it easier for Google to search and crawl your site. It also helps you easily import SEO data from another tool if you need to transfer that data.


5. Google Keywords Planner



Number five is Google Keywords Planner. So this is another free tool that Google offers to their Google ad clients now. It’s meant for PPC but I believe that you can use it for improving your SEO ranks because you can use this tool to get ideas and insights on what people are searching for. So you can type a specific keyword and then Google will tell you how many people are searching what’s the search volume there what’s the number of impressions you can expect. So that way you know whether you should create a piece of content on that specific keyword or not.


You know there’s no nowhere on the planet that has more insights on what people are searching for than Google so. I believe that if you’re an SEO or a content marketer or a blogger then you have to use Google Keywords Planner and make it part of your SEO process.


6. Ahrefs



Number six is Ahrefs and it is another All-in-one SEO tool for marketers, bloggers, and business, owners. It’s a popular alternative to Semrush it offers a lot of similar features. It allows you to do keyword research, competitive analysis, backlink research, and also allow you to monitor your keyword rankings as well.


It also does a detailed content analysis that will help you improve your content just like Semrush does with targeting specific keywords. There’s a huge overlap with semrush but probably where Ahrefs does a much better job is their backlink analysis. So you can see how many backlinks you have.


So if getting backlinks is important to you then Ahrefs will be good for you. When we use it in linking multiple competitors but not to us. We’ll see who all is getting the links and we can reach out to those publishers to ask for a backlink as well.


Last but not least Ahrefs helps us better identify duplicate content. So keyword cannibalization is a huge problem. So you can see if you have multiple articles that are ranking for the same keyword. So that you can update those maybe merge that content or do a redirect to better content. So you’re not doing keyword cannibalization.


7. MonsterInsights



Monster insights is the number one analytics plugin for WordPress. What I feel is many beginners rely on their best guesses to make their marketing decisions. You really shouldn’t be doing that especially when you can get insights that you need to improve your website SEO strategy with master insights.


It is a number one Google analytics plugin that makes it super easy for you to set up Google analytics the right way properly without any mistakes and then it shows you a human-readable report right inside your WordPress dashboard. Whether you have an ecommerce website it does enhance e-commerce tracking.


If you have a membership site it just makes it super easy for you to do ecommerce tracking set up custom dimensions. Also everything that you need to see how people find and use your website. So you can make data-driven decisions to grow your business.